How old are my jeans?

These are dark days. The human race appears to be on a disastrously swift bobsleigh-ride to environmental doom, but that’s alright because we will probably have shot each other or blown each other up before that happens. However, what is possibly worse is the current state of the alternative guitar music scene.

You see, there is a plague upon us. An endlessly rising tide of ‘The’ bands rehashing ideas that weren’t good in the first place - but apparently it’s ok because, you see, they’re too damn cool to actually care that much. It’s not fashionable anymore to really care about something, to be enthusiastic and imaginative and Romantic. What’s seemingly important to so many people is how trendily retro your mullet is and how much you look like The Who thirty years ago. Even if you aren’t wearing some sort of suit and cravat combo then you have to look as expensively scruffy as you can. You know what I mean – all the pseudo-messy haircuts that actually cost £40 from a highstreet salon, the pre-torn jeans….the look is all pretend, and the music that goes with it is equally vacant.

The crux of my piece is this: As a result of such endlessly repeating and self-referencing inbreeding, any band or genre that wears its heart on its sleeve without the post-faux-ironic suit jacket to cover it up is becoming increasingly marginalised, mocked and ignored. This is bad. If Nirvana came along in today’s climate, rather than knocking the stale genre of the time off the charts for good they would be laughed at and probably scorned for not wearing £200 ironic trousers with pre-applied faded bits.

Someone please do something, quick.

Dan Snowdon
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